What is a Content Management System?
A Content Management System (CMS) is an integrated interface that helps you to easily manage all the content on your website.
Current and correct information is very important for a successful business and website. A CMS gives you immediate control of the site content, instead of waiting for a third party to make your changes, which can increase risk of delays and mistakes.
Our content management system implementations are extremely powerful and flexible, yet intuitive and easy to use.
Key Concepts
Content Management System websites are more like an application than a collection of HTML pages. The diagram below compares how web sites can be designed. Instead of a finite, static collection of web pages, a CMS web site employs dynamic functionality to increase flexibility and organization for ongoing content and graphics modifications, big or small.
Key Benefits
Preserving Content Value
It's been said that content is the currency of the digital age; therefore, clear and accurate content is essential to your corporate brand. A content management system protects that value by empowering businesses with easy access to edit and control what is published on your site.
Making changes to content is easy and does not require knowledge of HTML, CSS, or programming. If you can fill out a web form, then you can edit pages or add new ones.
Cost reduction
CMS gives you greater control, and you do not have to rely on a third party to make updates and changes. As important, you do not need to know about HTML or buy expensive editing software. The total cost of ownership will be less, as maintenance and updates are greatly simplified.
Simplicity
Familiar web browser interfaces and easy-to-use tools enable you to get started quickly. Create and update content without programming or hassle. Most CMS are designed with non-technical content authors in mind.
Consistency in design is preserved through a site-wide theme, freeing content managers to focus on writing content and not worry about layout and design elements. Your branding benefits as well, since a coherent web site design philosophy is essential to successful communication.
Modular Design
Pluggable modules can extend the capabilities of your website for nearly any situation, and they work seamlessly with the CMS. For example, Google Analytics and features such as social networking, web forms, surveys and newsletters are readily available.
With a modular design, a CMS-based site is easily adaptable even after the site goes live. As new ideas surface, adding features or even a new theme is straight forward and requires much less effort. Site-wide changes can be very expensive with static sites, potentially delaying a good idea for later.
Which CMS Do You Use and Why?
Our CMS implementations employ a world class, open source content management platform called Drupal. This system includes a powerful blend of features and capabilities that can support a variety of websites ranging from simple blogs to enterprise websites.
Drupal sites that reach large audiences include The White House, The Emmys, The Grammys, Lucas Arts and Intel Corporation. For more examples, visit http://buytaert.net/tag/drupal-sites
Drupal has won many awards and is by far the best CMS available for Search Engine Optimization. A high degree of attention has been given to ensure the system is optimized for search engines, and several modules enhance and improve how the content is presented. Because most of the SEO work is handled automatically, you can once again focus on what's important: creating great content and building your brand for your audience.
